5 Creative Ways to Write Persuasive Call to Action in Your Blog Post

By Anil Valvi

You might think that it is not important for you to write call to action in your blog post. But, is it so? 

 

If you want your readers to leave their comment on your blog, you write call to action. If you want your readers to follow you on Twitter and become your fans on Facebook, you write call to action. If you want your readers to sign up to your mailing list, you need call to action. The same is true when you promote your product to your blog readers. You need call to action. So, call to action is important for your blog, and it is necessary for you to learn about how to write it effectively. 

 

Here are 5 creative ways to write persuasive call to action in your blog post:

1. Don’t Be Afraid To Ask People to Do Something after Reading Your Post

Many bloggers are afraid to write call to action because they don’t want to come up as pushy and demanding toward their audience. But, this is just not true. When you write a call to action, you are not being pushy or demanding toward your audience. In fact, you are motivating and encouraging them to take the next action. You are not forcing them. You merely invite them to do so. So, don’t be afraid to ask people what they need to do next after reading your blog post. This is important, because when you feel afraid, you won’t be able to write an effective call to action and it will not be compelling enough to motivate your readers.

2. Tell Them the Benefit of Taking Action

You have to remind your audience about the benefit of taking action in the end of your post. It’s not about the benefit for you or your blog, but it is about the benefit that your readers will instantly get once they do the proposed action that you ask them to do. For instance, if you want them to sign up to your mailing list, you should tell them about the benefit of signing up to your list that they can get instantly. Remember, people will not be motivated to do something unless they can get the advantage of doing it. And it is much better if they can get the advantage instantly instead of later.

3. Make It the Next Logical Step

Make their action the next logical step that they should do after reading your blog post. It will go like this. If your readers love your content, logically they will want to get more content, right? Thus, if they want to get more content from you, logically they should stay tune with the latest updates on your blog. In order to do this, they need to follow you on social media because you will always post the latest blog updates there. So, it’s the logical step that they have to do. If your call to action can become the logical step that your audience can do after reading your content, they will just go with the flow. But, if the call to action is completely off-course for them, then they will not respond well.

4. Give Them Time Limit

People are constantly buying limited edition products because of one thing: lack of availability. The rarer something is, the more demand it will get, provided that it has good value to offer. So, it can be applied to your call to action as well. When you give your readers the time limit to take action, you will be able to encourage them to take action immediately. For instance, if you are giving away an exclusive offer to your mailing list subscribers for only the next 7 days, your readers will be willing to sign up to your list immediately just to get a grab on your offer. But, if there’s no time limit, your readers will not feel the sense of urgency to join your list. As a result, it will give less positive response for your call to action.

5. End with a Question

When you ask question to someone, he or she will naturally answer your question. Try it with your call to action. If your call to action is a question, then naturally your readers will respond to it. This is true when you are asking your readers to leave their comment. Once you write a full blog post, you will end it up with a question: “What about you? Do you have some other ideas that you want to share?” And it will automatically motivate people to write comment to share their ideas. Thus, the discussion will start. So, it’s a good strategy for you to end your blog post with a question in order to encourage people to take action immediately.

Those are some creative ways to write persuasive call to action in your blog post. If you want your readers to engage with you and become an active part of your blogging community, writing an effective call to action for your blog post is necessary. If you apply those creative ways for your call to action, you’ll get better response from your blog readers.