ONLINE RESOURCE OF THE MONTH

Cuil Launches Biggest Search Engine on the Web

Technology Company Offers New Look at Search
Cuil, a technology company pioneering a new
approach to search, unveils its innovative search
offering, which combines the biggest Web index with
content-based relevance methods, results organized
by ideas, and complete user privacy.
Cuil (http://www.cuil.com/) has indexed 120 billion Web
pages, three times more than any other search
engine.

Cuil (pronounced COOL) provides organized and
relevant results based on Web page content analysis.

The search engine goes beyond today’s search
techniques of link analysis and traffic ranking to
analyze the context of each page and the concepts
behind each query. It then organizes similar search
results into groups and sorts them by category.
Cuil gives users a richer display of results and
offers organizing features, such as tabs to clarify
subjects, images to identify topics and search
refining suggestions to help guide users to the
results they seek.

“The Web continues to grow at a fantastic rate and
other search engines are unable to keep up with it,”
said Tom Costello, CEO and co-founder of Cuil.
“Our significant breakthroughs in search technology
have enabled us to index much more of the Internet,
placing nearly the entire Web at the fingertips of
every user. In addition, Cuil presents searchers
with content-based results, not just popular ones,
providing different and more insightful answers that
illustrate the vastness and the variety of the Web.”

Cuil’s technology was developed by a team with
extensive history in search. The company is led by
husband-and-wife team Tom Costello and
Anna Patterson.

Mr. Costello researched and developed search engines
at Stanford University and IBM; Ms. Patterson is best
known for her work at Google, where she was the
architect of the company’s large search index and
led a Web page ranking team. They refused to accept
the limitations of current search technology and
dedicated themselves to building a more comprehensive
search engine. Together with Russell Power, Anna’s
former colleague from Google, they founded Cuil to
give users the opportunity to explore the Internet
more fully and discover its true potential.

“Since we met at Stanford, Tom and I have shared a
vision of the ideal search engine,” said Anna
Patterson, President and COO of Cuil. “Our team
approaches search differently. By leveraging our
expertise in search architecture and relevance
methods, we’ve built a more efficient yet richer
search engine from the ground up. The Internet
has grown and we think it’s time search did too.”

Cuil’s methods guarantee online privacy for
searchers. Since the search engine ranks pages based
on content instead of number of clicks, personal
data collection is unnecessary, so personal search
history is always private.

Summary of Cuil’s features:

* Biggest Internet search engine—Cuil has
indexed 120 billion Web pages, 3x more than
any other search engine

* Organized results—Cuil’s magazine-style
layout separates results by subject and allows
further search by concept or category

* Different results—Unlike other search
engines, Cuil ranks results by the content on
each page, not its popularity

* Complete privacy protection—Cuil does
not keep any personally identifiable
information on users or their search histories